Link International has been supplying quality imported motoring parts and accessories since 1987. For over 30 years Link International has been a continuous link between high end overseas suppliers and Australian retail outlets: providing the know-how and distribution network essential when selling quality products.
We are renowned throughout the industry as suppliers of motorcycling essentials and represent some of the world's top brands. Link's product range includes Motul Motorcycle Oil and Maintenance Products, Pirelli Motorcycle Tyres, AGV Helmets, RK Chain & Sprockets, Arrow Exhausts, Macna Apparel, Nelson-Rigg Luggage, Merlin Apparel, TCX Boots, Ipone Oils, Ferodo Brake Pads, Dynavolt Batteries, Polisport Plastics, Ariete, Vee Rubber Tyres & Tubes, plus many more including a line of related workshop products.
With over 100 staff across the country, Link International is one of Australia's premium importers and wholesale distributors of quality motorcycle parts and accessories. The company is recognised as a market leader in terms of the diversity of media advertising, social media representation and external promotions it undertakes. Link International's marketing strategy is designed to support its suppliers and dealers by providing the largest and most dynamic exposure for its premium product range and therefore assist with generating the greatest amount of customer interest.
Our product management system is designed to keep our brands ahead of the competition; and more importantly, to ensure that we keep the promises we make to both our suppliers, clients and customers.
Link International was first established as a motorcycle wholesaler and importer in 1987 supplying a selection of high quality parts to the Australian Motorcycle public via our dealer network.
Our dynamic company history is shown below:
Link International is founded by Chairman, Hiro Sakane. Link begins distribution of high quality spare parts and accessory brands such as RK Chains to the motorcycle market.
Link sales steadily increase to new heights. As a result Link builds and relocates into new Brisbane warehouse facility located on the flourishing Brisbane-Gold Coast corridor.
Due to Link International’s growing Australian and world-wide reputation as a quality Motorcycle Wholesaler, Link gains the sole Australian distribution rights to Motul oils.
The Brisbane warehouse building is doubled in size due to strong sales growth.
Link International diversifies and begins distribution into the automotive market with a range of Motul lubricants.
Chika Sakane joins Link International to help with the growing business demands of the thriving company.
Link International expands it's operations to now include an Automotive division. Link Auto's portfolio of high quality automotive brands include Motul Oils, BMC Air Filter and Nismo. To find out more information about the Link Automotive division click here.
Awarded the Motul Oscar Award for No. 1 Distributor Performance in the Asia and Pacific Region.
Link International builds a new 2200sqm warehouse facility in Brisbane to cater for the increasing range of products and sales growth.
Total employment of Link International and its agents reaches 50 staff members.
Due to unprecedented demand for Link International’s products, construction of the new Head Office Distribution Facility in Brisbane is completed. The new building has leading edge sales and distribution technology in a 8000sqm facility.
Link International secures Australian distribution rights for the Pirelli Motorcycle Tyre range.
Total employment of Link International and its agents reaches 90 staff members.
Link International expands its product range by securing the exclusive Australian distribution rights for Vortex Racing Products and Brembo.
Link International secures the exclusive Australian distribution rights to Arrow Exhausts.
Development of Link International's own brand of off-road accessories called States MX.
A new 3300m2 warehouse next door to Link International's current building is purchased for future long term growth.
Link International develops range of RK Sprockets.
Link International secures the exclusive Australian distribution rights to Arisun ATV tyres.
Link International launches into the Apparel segment with Macna and Merlin.
Link International launches into the Apparel segment with Nelson Rigg.
Link International launches into the Apparel segment with AGV.
Link International launches into the Apparel segment with TCX Boots.
Link International secures the exclusive Australian distribution rights to Nitro Helmets.
Link International secures the exclusive Australian distribution rights to Ipone Oils.